SOULCIRCLE

AN   EXCLUSIVE  COMMUNITY   FOR  STUDIOS   ATTENDING   SOUL DE SOUL

At SDS, we believe that the convention season should do more than just inspire your dancers—it should fuel you, too. As an artist, business owner, and program leader, staying connected throughout the year offers the support, inspiration, and shared wisdom that helps you grow and thrive in every role you hold. That’s why, new this season, we’re introducing a program designed specifically with the studio in mind. Through intentional connection, community, and meaningful resources, SOUL CIRCLE is here to uplift studio owners, directors, and teachers—because your growth matters just as much as your dancers!

NEW THIS SEASON ;)

BECAUSE CONVENTIONS SHOULD BE COMMUNITY FOR STUDIO OWNERs TOO.

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PLACE RESERVATION

Once you secure your AMPLIFY Tour Reservation – you’re in! In addition to unlocking VIP Studio Pricing (when reserved by the event deadline), you’ll gain access to this season’s vibrant community of like-minded studio owners and directors from across the nation who are building heart-led dance businesses, plus direct connection with SDS Founder Mackenzie Martin throughout the season.

SHARE WHAT YOU’RE AMPLIFYING

After placing your reservation, please allow 24–36 business hours to receive your SOUL CIRCLE Celebration Form and invitation via email through your DanceBug account. The SOUL CIRCLE Celebration form is your chance to share what you're amplifying this season—so we can celebrate alongside you as we prepare for the Amplify Tour. Once submitted, we’ll feature your studio with a special welcome highlight on our Instagram stories. If you opt in for social sharing, your studio will be tagged with a hidden mention, giving you the option to reshare publicly or keep it just for your community.

join our whatsapp

Starting in August, you’ll gain access to the official AMPLIFY Tour WhatsApp group—a meaningful space to connect with fellow studios, dive deeper into this year’s theme, and build community throughout the season.

JOIN OUR MONTHLY OFFICE HOUR

Starting in August and continuing through March 2026, SDS Founder Mackenzie Martin will host a themed Office Hour each month focused on bringing the AMPLIFY Tour theme to life in your studio and throughout the year. All SOUL CIRCLE members are invited to join, bring questions, and even apply for a “hot seat” to receive personalized support during the session.

EXCLUSIVE ACCESS TO TRAINING MATERIALS

Big things are coming! Exciting updates are on the way about new education, training, and certification opportunities within the SDS ecosystem. SOUL CIRCLE members will be the first to get the inside scoop—and you’ll score exclusive discounts when it all drops. We can’t wait to share what’s coming next!

FAQ's

FAQ's

  • No, you are not required to join but we encourage it!

  • Yes, if you wish! Each studio will be able to invite ONE additional director, teacher, or office admin.

  • Nothing is required! SOUL CIRCLE is our way of giving back and supporting our studio owners. There’s no pressure to participate in monthly Office Hours or stay active in the WhatsApp group. While we encourage you to engage—because that’s where the magic and connection truly happen—this space is here for you to show up in the ways and times that work best for you.